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For Advertisers & Publishers
Sell ad space.
On subscription.
Turn one-off ad buys into predictable recurring revenue. WPSubscription lets publishers sell recurring sponsorships and ad placements directly from WordPress — no third-party ad network needed.
The publisher problem
One-time ad deals are exhausting. Subscriptions make you predictable.
Most publishers sell ad space the hard way — reach out to potential advertisers, negotiate a rate, invoice them, follow up on late payments, and then do it all over again next month. It is time-consuming, unpredictable, and scales poorly as your site grows.
Recurring ad subscriptions change the model entirely. Instead of chasing one-time deals, you set up your ad placements as subscription products. Advertisers pick a slot, subscribe once, and pay automatically every month. Your inventory sells itself, and your revenue compounds month over month without additional sales effort.
Built for publishers
Everything you need to run a recurring ad business.
Ad Package Subscriptions
Sell recurring ad placements as subscription products. Homepage banners, sidebar ads, newsletter spots — bill advertisers automatically every month.
Tiered Sponsorship Plans
Create Bronze, Silver, and Gold sponsor tiers with different pricing, durations, and placement benefits. Advertisers self-select the level that fits their budget.
Automatic Renewals
Sponsorships renew on schedule without any manual intervention. Advertisers stay visible on your site, and you get paid without lifting a finger.
Variable Ad Products
Offer different ad formats — banners, newsletters, sponsored posts — each as its own subscription variation with its own monthly price and billing cycle.
Trial Campaigns
Let advertisers try a short-term campaign before committing to a recurring plan. Lower the barrier to entry and convert more trial buyers into long-term sponsors.
Bulk Advertiser Management
Manage all your advertiser subscriptions from one dashboard. See who's active, track upcoming renewals, and monitor recurring ad revenue at a glance.
Ad placement ideas
What can you sell as a recurring ad subscription?
Almost any ad placement on your site can be packaged into a recurring subscription. Here are the most common and profitable ones for publishers and content sites.
Homepage & Banner Ads
Your homepage is the highest-traffic, highest-value real estate on your site. Selling a recurring homepage banner subscription — $150 to $300 per month depending on your audience size — gives advertisers guaranteed visibility on every visitor's first impression. Because it renews automatically, you don't need to renegotiate the deal every month. The advertiser gets consistent exposure; you get consistent revenue.
Sidebar & In-Content Placements
Sidebar ads and in-content placements target engaged readers — people already consuming your content. These placements command strong click-through rates because the audience is actively reading, not just scanning. A monthly sidebar subscription at $80 to $150 is an easy sell to local businesses, niche product vendors, and service providers who want to reach your specific readership regularly.
Email Newsletter Sponsorships
Newsletter audiences are among the most loyal and high-converting in digital advertising. If you have a regular email list, a sponsored mention or dedicated newsletter slot is a premium product. Monthly newsletter sponsorships typically run $200 to $500 depending on list size and engagement rate. WPSubscription lets you sell this as a recurring product — advertisers pay once and get featured in every send until they cancel.
Sponsored Posts & Content
Sponsored posts — where an advertiser's product or service is featured in editorial-style content on your site — are among the most effective advertising formats. Offering a monthly sponsored content subscription gives advertisers a steady stream of brand exposure through your authentic voice. This works especially well for niche publishers, bloggers, and community sites where readers trust the author's recommendations.
Example ad packages
Offer your ad placements as monthly subscriptions.
These are example plans you can create with WPSubscription — customize pricing, placements, and billing cycles to match your audience and traffic.
Footer Ad
- Site-wide footer placement
- All page visitors
- Monthly auto-renewal
Sidebar Ad
- Blog & news sidebar
- Engaged readers
- Cancel anytime
Homepage Banner
- Landing page hero area
- Maximum exposure
- Priority placement
Newsletter Spot
- Dedicated email mention
- Subscriber audience
- Sponsored post option
How it works
Up and running in 3 steps.
Plan your ad offerings
Decide which spots to sell — homepage banner, sidebar, newsletter, sponsored post. Set monthly prices for each placement and write clear descriptions of the audience reach.
Create subscription products
Add a Variable Product in WooCommerce. Create an 'Ad Slot' attribute with your placement options, generate variations, set monthly prices for each, and publish.
Advertisers subscribe and pay
Advertisers pick their slot, check out once, and their ad goes live. Payments happen automatically every month — no invoices, no chasing, no manual renewals.
Why WPSubscription
No ad network. No revenue share. 100% yours.
Unlike ad networks that take 30–50% of every dollar and serve ads you don't control, WPSubscription puts you in direct contact with your advertisers — and keeps every cent of the revenue.
Traditional ad networks work by inserting themselves between you and advertisers. You display their ads, they collect from brands, and you get a fraction of what was paid. The larger the network's cut, the less you earn per visitor. And because you don't own the advertiser relationship, you have no leverage when rates drop.
WPSubscription flips this entirely. You sell directly to advertisers through your own WooCommerce store. You set the price, you collect payment, and you keep everything. There are no impressions to count, no minimum traffic thresholds, and no opaque payment schedules.
For publishers, the practical benefit is complete pricing control. A niche site with 10,000 highly engaged monthly readers can command more from a targeted advertiser than a general site with ten times the traffic on a programmatic network. WPSubscription lets you capture that premium directly.
The free version of WPSubscription on WordPress.org includes everything you need to start selling ad subscriptions today. You can upgrade to a paid plan as your advertiser base grows and you need advanced features like split payments, multiple payment gateways, or white-label checkout.
